Manatee. As in, sea cow. Cuddly marine mammal. Unfortunate, slow-moving boat fodder.
One Twitter user called out this puzzling discrepancy:
What the. Plus sized women get "Manatee Grey" while standard sizes are "Dark Heather Grey." @target #notbuyingit twitter.com/suZen/status/3…It isn't hard to assume the worst here. In the cruel world of free association, perhaps labeling a plus-sized dress as "manatee grey" does not evoke the very best image.
— Susan Clemens (@suZen) April 3, 2013
Surprisingly, this is not the first time this innocuous shade has become a fire starter. Bees buzzed in bonnets when actress Melissa McCarthy's Academy Awards dress was described as "elephant grey" by The Boston Globe (get it? Because she is a full-figured actress and elephants are full-figured mammals and never the twain shall meet in real life or fashion descriptions).
Never mind that the dress was grey. Like an elephant.
Target swiftly mitigated the growing ire with an apology, and as of now, you can't buy the Mossimo Women's Plus-Size Kimono Maxi Dress in ANY shade of grey. Boo. Friar Plum, Frolic Pink and Orange Flash will have to do.
@suzen We apologize for this unintentional oversight & never intend to offend our guests. We've heard you, and we're working to fix it ASAP.The whole thing leaves us with a few questions. What was the "unintentional oversight?" Are "Dark Heather Grey" and "Manatee Grey" the same color? Are manatees dark-heather-grey-colored? Are we being too sensitive about the random naming of things, or should Target and other clothing chains know better?
— Target (@Target) April 3, 2013
Courtesy of HLN